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Yahoo Adds Tumblr As Sale Draws Closer

Tumblr Added to Yahoo as a Sale Gets Closer

Yahoo may soon find itself no longer operating as an independent company.

Even though the company may not be an independent public company for a lot longer, that didn’t stop the website from releasing the results of their second quarter earnings. Most people watching the industry assumed that their results would be down for the quarter, proving that Yahoo was going into decline more and more. As of this year, Yahoo has earned a total revenue of $1.31 billion, up from $1.08 billion the year before.

With all of this in mind, the career of CEO Marissa Mayer is not as important as figuring out what Yahoo’s core business sale process is looking like, though many reports are implying that Yahoo is narrowing down its final bids from companies such as Verizon. Verizon is actually supposed to be the frontrunner for companies taking over Yahoo, after buying out AOL much earlier on. Verizon has also bought several other private equity firms from other billionaire backed groups, including ones run by Dan Gilbert and Warren Buffett.

When asked about Yahoo, Mayer herself stated that the company is making progress for the 2016 year and has meet expectations for the second quarter with the help of strong disciplined management. She also added that the board has also made a lot of progress in finding strategic alternatives in addition to putting in the extra effort to improve the overall quality of the operating business.