You probably know that Facebook is the world’s most popular social media platform. We use Facebook to chat with our friends or share different contents such as videos, photos, and document files. For businesses, Facebook is a top source of traffic and sales. Additionally, it is a number one spot for branding.
Most businesses understand that Facebook advertising is a vital part of any good social media marketing plan. But even with this knowledge, some businesses still fail to share posts that draw attention to their brands. So if you are struggling to attract followers and user engagement, read on, we shall discuss various ways through which you can boost engagement and drive sales with your Facebook posts.
- Use Facebook videos
Research shows that we watch more than 100 million hours of video on Facebook each day. That’s incredibly high! The thing is when Facebook users scroll through their newsfeeds, these videos that automatically and silently play capture their attention.
These videos are super easy to upload; you can upload videos directly to Facebook from your device. So why not use Facebook Videos to get your engagement level on a higher ground
Ideas for video content
- Expand on any recent blog post topic
- Talk about your flagship product
- Address frequently asked questions
- Ask Questions
Even though fill in the blank type of posts have proven to be effective in the social media spectrum, very few businesses have taken advantage of this method. This method not only helps businesses to engage their audiences but also helps them to find out what they like and dislike and their opinions on different subjects.
Questions and fill-in- the-blank type of posts urge users to interact by answering questions and filling in the blanks. With just a simple question, the business and the user can interact at a personal level.
- Facebook Contest
This is another excellent way to increase your overall Facebook user engagement. This option creates excitement as it rewards loyal fans. Through this option, you are sure that you will get users to visit your Facebook page regularly to check if they have won.
- “Share this picture and win.”
- “Like and comment to win.”
- “Share your talent.”
- “Post to page to win.”
- “Caption This to Win”